Defining a Consumer Engagement Strategy
In this learning module, we will guide you through a step by step process to build a vision-driven consumer engagement strategy to help your organization accomplish specific business objectives, and goals over a given period of time.
What you’ll learn:
- Define your short-term consumer engagement goals based on your organization’s business needs and resources
- The components of a well-defined consumer engagement strategy including formative research, audience segmentation, planning your services, messaging, budgeting and communication channels.
Providing opportunities to expand your staff’s knowledge is challenging when time is limited by competing priorities. ASG’s ongoing availability products offer ACOs and Community Partners the ability to gain new knowledge conveniently and efficiently. Our recorded webinars are available at the touch of a button and accessible whenever and wherever you prefer.